Finance

How Capital One Shopping Prevents You from Overpaying Online

Americans’ shopping habits have changed profoundly. Thanks to COVID-19, many of us have journeyed way, way deeper into the world of online shopping.

Instead of venturing into stores or restaurants or supermarkets, more of us are clicking the “Add to Cart” button from home. Nearly 70% of Americans shop online now, according to a new NRP poll. Of those, more than 90% have bought something from Amazon.

Sure, it’s super convenient to have boxes of stuff appear on your doorstep. But no matter what you’re buying online, you’re probably paying too much for it. In many cases, there might be a better deal somewhere else. It just feels like a pain to look for it.

Wouldn’t it be useful to get an alert anytime you’re about to overpay? A polite little alert, not an obnoxious one. That’s exactly what a free service called Capital One Shopping does. (No need to be a Capital One customer to use it!)

Capital One Shopping’s free alerts can be added to your browser. Before you check out, it’ll check other websites, including Amazon, Target, eBay and others to see if your item is available for cheaper. It will also show you coupon codes, set up price-drop alerts and even let you see the item’s price history.

Let’s say you’re shopping for a new TV. You’re ready to check out, and you assume you’re getting the best price. Here’s when Capital One Shopping will pop up and let you know if you’re about to overpay. It will even automatically apply any known coupon codes to your order.

So far, Capital One Shopping has saved users more than $70 million.

You can get started with Capital One Shopping in just a few minutes to see if you’re overpaying online.

Mike Brassfield (mike@thepennyhoarder.com) is a senior writer at The Penny Hoarder. He used to overpay, and now he doesn’t.

Capital One Shopping compensates us when you get the browser extension using the links we provided.


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